Will Apple bite India’s manufacturing bait?

by | May 13, 2020 | Buzz of the week, Smart Devices, Technology

By moving manufacturing capacities to India from China, Apple could also align favorably with India’s ‘vocal for local’ sentiments.
Share to lead the transformation

In the wake of ongoing crisis, several global businesses are deliberating to shift their supply chain away from China in their bid to regain the lost momentum in the post Covid-19 business world. Apple is no exception either. Going by several media reports, the electronics and technology giant, plans to move almost a fifth of its production capacity from China to India. If this materializes, it could translate into sizable benefits for both Apple and India.

Incidentally, Prime Minister Narendra Modi, in his 8 pm address to the nation on 12 May, advocated for building a “self-reliant” India and supporting the local products by a greater measure. Local manufacturing would make Apple better aligned with those sentiments as well.

For India, this could be a chance for globally showcasing its low-cost manufacturing model and in due course becoming a strong production alternative to behemoths like China. For Apple, to bite India’s manufacturing bait could be an attractive means to leverage the country’s IT talent and also discover the subtleties of the market at a more micro level. For consumers, there could be potential benefits in the form of more budget friendly devices, including iPhones.

Growing smartphone market

Apple is cognizant of the fact that it might not see a surge in iPhone demand from European countries and the US anytime soon enough. On the contrary, the impact of Covid-19 is not expected to be that steep in India, and so it may be fruitful for Apple to build new business models to mitigate the future growth crisis. While India’s market may not have been that big as far as premium smartphones and devices are concerned, Apple has witnessed a double-digit sales growth for the last couple of years.

It is worthwhile to mention that only last year, India’s share in the global smartphone production saw a substantial leap to 16 percent from 9 percent in 2016. One of the main causes for the jump was the trade war between the US and China, due to which, many handset makers cut down output in China. The Indian government lapped up the opportunity by introducing several incentives to the movers.

Boost for Make in India 

India’s mushrooming digital economy and harmonious relations with most of the countries offer a much stable outlook to companies for speedy business revival. Apple, with more than 400 million paid subscribers across its services such as cloud, App Store, payment services such as Apple Card, can also look to replicate its success locally.

Considering the need for creating a strong manufacturing ecosystem, the government already has the production-related incentives (PLI) scheme in place to encourage local production.

Boosting local production in India, however, is not without challenges for Apple. The company has spent close to a decade to streamline supply chain across China’s coastal regions and support over 5 million jobs. Replicating similar models afresh in India would require a solid support system from the government.

Even after the launch of the much-publicized Make in India initiative six years ago, India’s manufacturing has not been able to take off in the manner expected, accounting for just about 15% of the country’s GDP. In China, on the other hand, manufacturing contributes over 40% to their GDP.

That could change if India manages to influence world’s most influential consumer electronics company to shift a significant percentage of its manufacturing here. Such a move could give a much-needed fillip to India’s manufacturing growth aspirations.


Will Joe Biden’s victory accelerate India’s IT sector’s growth?

Will Joe Biden’s victory accelerate India’s IT sector’s growth?

The selection of Joe Biden as the United States’ next President is likely to be a new starting point for India’s information technology industry. Under Biden’s leadership, industry onlookers hope that restrictions around H1-B visa will be relaxed soon, enabling many Indian technology professionals to work in the US.

While the policy matters may not change immediately, Biden’s presidential campaign statements reflect his strong will toward a more focused approach in strengthening US-India bilateral economic relationship. Looking back at 2017,  the outgoing Donald Trump’s government squeezed the US immigration policy, making it challenging for Indian tech companies to send their staff to their US offices for training and work.

According to NASSCOM, the industry association for the IT and IT-enabled products and services sector in India, since 2005, the bilateral trade between India-US increased by over 400%, with a total increase in value US $37 billion from 2005 to US $149 billion in 2019. NASSCOM states that the technology sectors of both countries have played a critical role in driving this bilateral trade.

Major enterprises in India and the US focusing on digital transformation and immersive technologies as part of their growth strategy. In view of this, the IT Services are sitting on a hotbed of opportunities to help businesses harness digital channels and modernize their IT infrastructure to innovate faster and reimagine the business landscape. (See: Salary hikes at IT firms on cards as COVID disruption eases)

In Joe Biden’s regime, the favorable trade ecosystem could also encourage American technology companies such as Microsoft, Amazon, Google, HP, IBM, Facebook, and Uber to make further investments in India and develop their outsourcing centers to leverage the Indian talent. (See: Tech Cos take M&A route for digital transformation supremacy)

India as an emerging IT power

India’s IT industry is currently experiencing tremendous growth due to the rapid demand for cloud-based remote-working and transformative solutions. There is an enormous rush to upgrade digital infrastructure, leveraging technologies such as big data, artificial intelligence, and automation. And numerous Indian IT companies such as TCS, Infosys, HCL, and Wipro are broadening their horizons across the US to accelerate their growth. (See: Growth of Indian IT sector set for revival in 2021 )

Over the last few years, the Indian technology industry has made a more profound presence in the US economy, driving local investments, job creation, community services, and upskilling their US employees. For instance, TCS has been ranked among the top two US recruiters of IT services talent. The company has hired over 21,500 employees in the last five years, taking its total US workforce strength to about 40,000 employees.

The Mumbai-based company has also mentored more than 25,000 students across the US and Canada, enabling them to learn new-age technology skills.

Similarly, India’s second-largest IT company, Infosys, is also betting big on its US expansion plans. During the last three years, Infosys has unveiled six technology and innovation centers in the US across Indiana, North Carolina, Connecticut, Rhode Island, Texas, and Arizona. The Bangalore based IT firm has plans to hire 12,000 American workers by 2022 to support the growing client base, who are modernizing their IT infrastructure in the wake of increasing remote-work trend.

Wipro, too, is not far behind when it comes to expanding to the US. The company is setting up new offices of its strategic design arm, Designit, outside of conventional presence in Silicon Valley and New York City. Through its design arm, the company works with leading enterprises such as BMW, Cisco, FedEx, and GM to design innovative business offerings and processes.

Another tech major, HCL is also beefing up its capabilities in the US to build information security and cyberthreat intelligence solutions.

Additionally, there are many American technology companies such as Microsoft, Amazon, Google, HP, IBM, Facebook, and Uber that continue to make substantial investments in India and develop their outsourcing centers to leverage the Indian talent

Opportunity to address the talent gap in the US

According to Nasscom, one of the significant challenges being confronted by the US economy is the lack of STEM (science, technology, engineering, and mathematics) professionals in the country. The US has millions of STEM sector jobs that remain vacant as it doesn’t have enough workforce to fill those positions.

NASSCOM says that it looks forward to working together with the new US Administration, finding solutions to the STEM skills gap, and enabling America to be more competitive, grow, and create more jobs.

The US government is increasingly facing demand and skills gaps in several IT sector branches, and under Biden’s leadership, the US is anticipated to call for concrete steps to bridge those gaps. And given India’s strong talent pool in this area, this will certainly offer more opportunities for the country.

Nevertheless, a lot will be dependent upon the transition process to the newly elected government, local sentiments of people, and the dollar to rupee currency stability in value.



It’s time to invest in a Chief Transformation Officer!

It’s time to invest in a Chief Transformation Officer!

In the current VUCA (Volatile, uncertain, complex and ambiguous) times, most organizations are under constant pressure to innovate and transform themselves to compete well and offer exceptional client service. This has intensified the importance of employing a specialist executive, Chief Transformation Officer, who can supervise the change in real-time and enable organizations to deal with the shift and changing dynamics.

Any transformation program entails risk around existing processes, technology and culture. A well-supported transformation leader at the executive table can play a pivotal role in reducing the risks and successfully executing a digital transformation initiative.  (See: How is digital transformation shaping the new future?)

While such roles have been in existence for some time, their demand has grown recently. This may be primarily due to the massive expansion of digital transformation programs by various organizations at all levels.

Chief Transformation Officer

According to a recent report by EY , the CEO and Chief Strategy Officer are traditionally charged with formulating strategy. But executives now indicate that a broader group is joining them, including the Chief Growth Officer, Chief Transformation Officer, and Chief Sustainability Officer. The report notes that this may sign the pace of change and the importance of non-financial measures, such as environmental and regulatory factors in a company’s market value.

Why do firms need transformative leaders?

When the coronavirus pandemic confronted enterprises, not many were well-equipped to manage the crisis. The pandemic’s outbreak pushed enterprises of all scales to control cost, find a workaround for business continuity, integrate various digital technologies in their business ecosystem, and remain innovative.

At the beginning of the pandemic, several organizations had a hard time managing the turbulent business environment and sought expert advice to drive change. After all, creating healthy balance sheets and maintaining relevance in an ecosystem of significant change requires a targeted approach that can only be carried out by a specialist. The disruptions caused by the pandemic were no different from a global war-like situation. And events like these have far-reaching economic repercussions than we think. (See: Online project management tools: Top office suite analysis)

Tech leaders were trying to catch up with the growing uncertainty and interrupted cash flows. In addition to allowing a thriving remote work environment and protecting their workforce from the pandemic’s impacts, there was also a blur around political and economic agendas, testing the mettle of businesses, and technology leaders. Most small- and medium-sized businesses were concerned about shutting down soon.

In this context, the importance of Transformation Leader or Chief Transformation Officer has been widely relayed through numerous leading companies’ executive committees. Businesses have increasingly realized that someone must take responsibility for leading change because transformation requires strength, attention, collaboration, and clear accountability.

The Transformation Leader’s role is to lead the transformation program and enable all employees, external stakeholders, or customers to drive change. This is about guiding the organization through the disruption and getting buy-in from all stakeholders.

A paradigm shift

A few years ago, not many organizations had this role, and it was also short-lived. The main reason was that the transformations were relatively infrequent and that companies were afraid of investing money in a temporary role. However, today, in growing complicated circumstances, businesses realize the importance of developing a consistent goal-oriented transformative strategy that can bring both short- and long-term value to their stakeholders while keeping operational costs under check.

The Chief Transformation Officer is responsible for analyzing the customers changing behavioral patterns and continually look at the market dynamics to help organizations stay competitive. They work in partnership with the company’s technology, human resources, and financial leadership, improving processes and metrics.

As transformation programs move forward, the Chief Transformation Officer will focus on the evidence-based perspective and a managing behavior resistant to change. They play a crucial role in enabling employees to embrace new changes through training and necessary information sharing.

Given that in 2021, technologies such as robotic process automation and the internet of things (IoT) will take center stage to drive productivity, new age models, and standardization, investing in the role of Chief Transformation Officer will help enterprises accelerate their business strategy. (See: RPA-led tools helping enterprises sail safely through a storm)


AWS pumps $2.77 bn in India to retain cloud supremacy

AWS pumps $2.77 bn in India to retain cloud supremacy

Amazon Web Services (AWS) has committed US $2.77 billion (INR 20,761 Crores) to strengthen its cloud infrastructure services in India. Amazon’s cloud computing arm will use this money to launch a new cluster of data centers in Telangana, Hyderabad.

“Happy to announce the largest Foreign Direct Investment (FDI) in the history of Telangana! After a series of meetings, AWS has finalized an investment of Rs 207.61 bn ($ 2.77 bn) to set up multiple data centers in Telangana. The @AWSCloud Hyderabad Region is expected to be launched by mid-2022,” tweeted Telangana state minister for information technology and industries, KT Rama Rao (KTR).

Within its lexicon, AWS identifies its data centers cluster as Availability Zones. AWS set-up two data centers in Mumbai in 2016. It added another data center in Mumbai last year. Across the Asia Pacific, AWS already has 26 Availability Zones spanning India, Australia, Greater China, Japan, Korea, and Singapore.  

The investment will further enable AWS’s position as a leader in India. AWS currently has around 30% market share of India’s cloud service market, followed by Microsoft’s Azure.

AWS leases server space and bandwidth to enterprises of all sizes with cloud computing capabilities. This allows businesses to accelerate their digital transformation goals without building up their in-house servers or data centers.

Growing cloud services market in India

Over the last few years, Indian enterprises are quickly embracing cloud computing services to upsurge agility, deliver innovations, and modernize their infrastructure. With businesses focusing on well-carved out cloud strategy in the wake of the digital transformation rush, there is a bigger emphasis on getting experts on-board who have the experience to help organizations prepare for a new tomorrow. (See: Bharti Airtel gears up for digital transformation opportunities and IBM to split into two companies for better cloud opportunity)

The pandemic-induced work-from-environment has made the market even more lucrative, and cloud players are taking strong initiatives to strengthen their presence in India. These fast-evolving dynamics have made India one of the biggest and fastest-growing cloud services markets in the Asia Pacific, which is likely to touch $10 billion in another five years. Industry body NASSCOM projects that the market will grow to $7.1 billion by even 2022. (See: Technology trends for businesses in 2020)

The top players dominating the Indian market include Microsoft, Amazon, IBM, Google Cloud, and Nutanix. Amongst all, Amazon and Microsoft are leading the market and intensely vying to be the market leader in India’s cloud services market. While AWS’s position at the top is indisputable, both Azure and Google are growing at a remarkable rate, posing a threat to Amazon’s dominance in the cloud services space.

Early this year, Amazon and Bharti Airtel, India’s leading telecom player, entered into a strategic collaboration to deliver cloud computing solutions to enterprises. The partnership was formed to combat a similar engagement announced by Microsoft and Reliance Jio to provide enterprise cloud solutions powered by Microsoft Azure.

AWS had the first-mover advantage as it started its operations seven years earlier than many of its competitors. It gave Amazon an opportunity to get its offerings tested and make it more functionally rich as compared to the others.

In August 2019, Amazon inaugurated its biggest campus globally in Hyderabad, which supports 15000 employees. Through its AWS Academy and AWS Educate initiatives, AWS has also been providing ready-to-teach curriculum to higher universities in India to upskill local developers, students young IT professionals.

AWS’s client in India includes Ashok Leyland, Aditya Birla Capital, Axis Bank, Bajaj Capital, ClearTax, Dream11, Druva, Edelweiss, Edunext, Extramarks, Freshworks, HDFC Life, Mahindra Electric, Ola, Oyo, Policybazaar, Quantela, RBL Bank, redBus, Sharda University, Swiggy, Tata Sky, YuppTV, Zerodha, and several others.

AWS registered a 29% year-on-year growth in revenue to posting $10.8 billion in revenue in the second quarter of 2020.




RPA-led tools helping enterprises sail safely through a storm

RPA-led tools helping enterprises sail safely through a storm

The unprecedented COVID-19 environment has thrown up several challenges for industries across the globe. The growing distributed workforce environment is pushing businesses to deploy new-age digital operational methodologies to deliver a tailored and personalized experience to their customers.

Amidst the digital transformation wave, a technology that has been swiftly gaining ground worldwide to enable businesses to revolutionize their conventional processes is Robotic Process Automation (RPA). The pandemic has made organizations rethink their operational models and integrate artificial intelligence and automation in their processes to ensure that there is no pause.

Incorporating AI and machine learning capabilities, RPA uses software robots that allow organizations to automate multiple high-volume, repeatable tasks. It includes calculations, approvals, invoice creation, server maintenance, merging data from other sources, and copying and pasting data.

There is a growing emphasis on deploying digital bots to reduce employee workloads and accelerate business transformation. Through the RPA bots, organizations are able to empower their employees to concentrate on productive tasks and respond to new challenges more effectively.

Customer centricity driving new automated models

Business process management solutions are widely adopted to streamline processes and transforming enterprise value propositions. Customer-centricity is a highly discussed subject today across the CXO boardrooms, and businesses are rapidly exploring the best ways to cut down on time lost on repetitive tasks.

By automating a business process, organizations can minimize work as it enables them to provide round the clock support to their clients from the bots.

At Better World, our recent interactions with several technology leaders and senior executives suggest that approximately 15 to 20 percent of all human hours are unexploited across industries due to repetitive tasks. The ratio is even higher in the IT sector, where about 25 percent of working hours are lost due to repetitive transactional tasks. With RPA enabled tools, companies can let employees focus on high-quality tasks with better efficiency and productivity. (See: Anshuman Tiwari, Global Head of Delivery Excellence, DXC Technology)

The RPA workforce comprises different software robot levels, performing monotonous and admin-driven tasks at an exceptional speed with minimal human intervention. Take the case of German automaker Volkswagon in India. Its Indian arm has substantially leveraged the capability of RPA to transform several of its processes. From its finance department to the customer service department, the company has automated over 80 processes successfully through RPA tools. Amongst the highlights, it deployed a bot to help its customer service team fetch real-time data that can be utilized to address customer queries.

A similar case in point is Thomas Cook India, a leading travel management firm. To navigate the lockdown-induced disruption, the company partnered with an RPA solution provider, ‘Automation Anywhere,’ to support its virtual workforce and drive automation in several of its processes.

Sectors such as BFSI, healthcare, and travel are aggressively exploring the best ways to implement software bots to improve their bottom lines and automate back-end operations.

Mushrooming market          

In India, RPA growth has been primarily driven by the need to optimize various back-end processes in accounting, IT operations, and human resource management. Many companies are finding it tough to keep up with the increasing demand for services in an environment filled with anxiety. And this is where technologies like RPA are creating a strong impact.

According to several industry estimates, in the next four years, the RPA market is expected to reach around $80 million in the country, helping organizations manage growth in a sustainable manner. 

The RPA vendors are expanding their presence in India, and 2021 will be a crucial year for this technology to thrive in the domestic market. The industry onlookers expect several rounds of consolidations and collaborations that will strengthen the RPA models in the country.

Besides top vendors like UiPath, Automation Anywhere, Blue Prism, and WorkFusion, several exciting startups are gearing up to make a mark in the RPA space. Most of the vendors are investing heavily in research and development efforts. There is an increased push to launch ready to deploy bot solutions that can quickly take on human-intensive transactional work.




Intel’s AI investments in India have these strategic goals

Intel’s AI investments in India have these strategic goals

Intel is taking strategic steps in the Indian market to build a competitive advantage through artificial intelligence (AI) investments. The US-based semiconductor giant has been taking a holistic approach to developing an AI ecosystem by partnering with several leading academic institutions and governments on national AI programs. The company intends to develop a rich pool of AI talent that can help it achieve greater efficiencies and act as a catalyst to fast-track India’s AI vision.

Artificial intelligence has intrigued everyone with its vast capacity to propel a transformative new world. The concept includes deep learning, machine learning, and predictive analytics technologies that enable organizations to gather more data, analyze it, and automate processes. (See: AI in banking now geared for a takeoff and CIOs to focus on network transformation for business continuity)

Amidst the digital transformation wave, AI holds a huge potential to address several challenges of the Indian economy, comprising, healthcare, disaster management, and smart mobility. (See: AI is a must now to speed up digital transformation)

Taking an all-inclusive AI approach in India

Intel has been at the cutting edge of the AI revolution. As AI is becoming mainstream, it has been widely used in developing technologies and apps in speech recognition, virtual agents, machine learning platforms, cyber defense, biometrics, and facial recognition. (See: India gears up for AI leap in post-Covid-19 era)

With 5G technology at the doorstep, Intel, through its initiatives, preparing coders, data researchers, and analysts for the future of artificial intelligence-based technologies.

More emphasis has been given to increasing the computing power of diverse processors while simplifying their architectures. And none of this can happen without a solid talent pipeline. The company has launched programs such as AI for Youth, an initiative to prepare India’s young talent on AI-skills and Intel AI academy.

Last July, Intel invested US$253.5 million in India’s Reliance Jio platform. It is expected that this investment will support Jio’s future university projects. The next university will likely offer programs about future technologies, such as artificial intelligence, data science, and digital media.

Last month, Intel teamed up with IIIT Hyderabad, the Public Health Foundation of India, and the Telangana government to launch an applied research center in artificial intelligence. AI-powered solutions need significant capacity and power to match application demands. Intel is rapidly developing capabilities to meet the scope of AI’s future workloads.

Thanks to its AI developer education program, Intel has already trained Indian professionals on AI platforms like Machine Learning and Deep Learning. Another key initiative run by the global tech major is “Responsible AI for Youth,” which focuses on promoting artificial intelligence among Indian school students.

Attempt to win the AI race

In the post-COVID-19 world, a robust ecosystem supported by powerful computing capabilities is needed to speed up the technological change in all companies. This is where the technology company like Intel is attempting to make a difference.

Amidst growing digital transformation focus, data analysis, and innovation based on artificial intelligence have been used extensively by India’s growing e-commerce and research sectors. The tools are being rapidly deployed to understand the new digital behavior and demand trends. Besides, manufacturing firms have started to use the benefits of AI tools to control quality, reduce the size of the design team, and build predictive models for supply chains. Then, there is the healthcare sector, where AI-based tools are being used to improve diagnosis, treatment, and patient monitoring. (See: How artificial intelligence is transforming Indian retail sector)

Throughout the world, Intel has been making aggressive investments spanning technology, research and development, and collaborations with enterprises and governments, enabling efficient decision making based on algorithms. Early in May this year, Intel’s funding arm parked aside $500 million for investments in several startups that operate in business data and analytics.

In October this year, Intel purchased SigOpt, a San Francisco-based provider of a cutting-edge platform to optimize Artificial Intelligence (AI) software models at scale. Intel announced its intention to use SigOpt software technologies across Intel Artificial Intelligence hardware products to accelerate, amplify and extend Intel Artificial Intelligence software solution offerings to developers.

Intel’s latest efforts are in line with developing production-ready solutions for various enterprise-wide deployments. The company recently introduced its 3rd Gen Xeon Scalable processors and additions to its hardware and software AI portfolio to help its customers accelerate artificial intelligence (AI) and analytics workloads running in the data center, network and intelligent-edge environments.

In 2019, Intel gained over US$3.8 billion through AI-based solutions. With the AI market expected to become worth more than $30 billion in the next 3-4 years, Intel seems to be going in the right direction to capitalize on the opportunity.

Salary hikes at IT firms on cards as COVID disruption eases

Salary hikes at IT firms on cards as COVID disruption eases

Buoyed by the early signs of enormous digital transformation opportunities and demand for cloud-based solutions, salary hikes at IT firms in India appear to be returning ever since the COVID-19 disruption had made an adverse impact.

The COVID-19 led economic slowdown resulted in a monumental setback for many tech companies across the world. Low visibility of revenue growth and market gloom resulting from the pandemic forced India’s IT majors to suspend employee salary increases and promotions earlier this year. The decision was taken to control operational costs and provide business continuity, even during the crisis.

However, with optimism returning to the sector, salary hikes at IT firms, along with promotions across all grades are being considered by top Indian tech majors such as TCS, Infosys, HCL, Wipro, and Tech Mahindra. 

Timeline considered for salary hike at IT firms in India


Revenue in Rs crore (FY2020)

Current headcount

Salary hike effective from


1.62 lakh


1 October 2020




1 January 2021




1 October 2020 (Junior staff)

1 January 2021

(Senior staff)




1 December 2020

Tech Mahindra



Early 2021

Transitioning to the new normal

At the beginning of the year, most businesses put their energies on deploying a thriving remote work environment and delivering consistent services.  However, beginning in the second quarter, companies have accelerated the implementation of digital transformation solutions and increased spending to meet customer expectations to remain competitive in the current environment.

These evolutionary dynamics are having a positive impact on these tech majors. Tata Consultancy Services (TCS) was the first Indian IT major to announce a salary increase for its 453,540 employees as of October 1, 2020. Quickly after the nationwide lockdown announcement, TCS rolled-out Secure Borderless Workspaces Framework, which instantly enabled 90% of its employees to work effectively and meet client expectations remotely. TCS’s consolidated revenue from operations for Q2 stood at Rs 40,135 crores, clocking a 3% year-on-year growth.

The IT Major deferred salary increases in April this year to ensure that employees are not laid off.

For over 2,400,000 Infosys employees, salary hikes are expected to stay the same as in previous years. In recent years, Infosys has rapidly increased its digital and cloud capabilities that have helped it reach 2.2% revenue growth year-on-year, even in challenging times. The company is banking big on the large-scale digital transformation deal wins that materialized recently to accomplish higher than the average growth in the upcoming quarters. (See: Infosys buys GuideVision to boost Dx capabilities)

HCL tech joined the list recently by announcing salary hikes for its junior staff from October 2020 and senior staff from January 2021. The company’s net profit stood at Rs 3,142 crore for the September quarter, up 7.4% sequentially, and 18.5% year-on-year.

India’s fourth-largest IT Services provider, Wipro, witnessed a strong second quarter, which resulted in better margins and robust revenue growth. It celebrated the performance by announcing salary increases from December this year for 80% of its 1.85 lakh workforce. Throughout 2020, the company made a significant investment in acquisitions that could lead to substantial gains in the fiscal year 2022. (See: With Encore buy, Wipro eyes DX edge in fintech)

Tech Mahindra has announced that its employees’ salary increases will begin next year on a phased basis. The company states that the hikes for junior-most employees will be implemented first, followed by senior employees.

Big boost from fast-track digital transformation roadmaps

The sudden spike of COVID-19 cases compelled organizations to enforce fully work-from-home environments. To minimize the impact and support customers virtually within the new standard, organizations have stepped up their digital engagement strategies. The pandemic’s complex challenges are placing large and small businesses in a delicate situation that can only be solved by redefining work and developing agile business models.

During COVID-19, organizations’ dependence on digital solutions, has peaked at new heights, and at BM NXT research, we do not see the interest in digital technologies waning even when the pandemic ends. Businesses worldwide are expected to harness digital channels and continue modernizing their IT infrastructure to innovate faster and reimagine the business landscape. (See: AI-driven analytics is CIOs’ mantra in the new normal)

Going ahead, there will be a continuous rise in the adoption of cloud-based solutions and new-age technologies such as machine to machine (M2M),  artificial intelligence, Robotic Process Automation (RPA), and data analytics amongst enterprises. Almost every industry and sector will need to identify new seamless digital communication channels to interact with their customers. This will further open up new revenue and growth opportunities for the IT Services firm to help enterprises build their digital resilience for any such future incident.



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