In Focus

Ravindra Kumar

President, IIT Delhi Alumni Association

IIT Delhi can help develop an Indian equivalent of Google or Facebook.

The global pandemic has transformed our way of working and pushed us further towards digital transformation. Digital technologies such as online streaming, collaborative tools, videos, internet of things (IoT), virtual and augmented reality (VR/AR) have made access to health and public utilities easier, even during the pandemic. Despite the unprecedented and challenging times, digital technologies have enabled us to discover new ways to work, collaborate, and innovative.

Changing consumer behavior and the digital ecosystem’s growth has created many opportunities for startups and next-generation entrepreneurs to develop ideas that can help society fight the crisis, create future engagement models, and reinforce productivity.

The alumni of the Indian Institute of Technology (IIT) Delhi, the country’s elite engineering and tech school, are leading the country’s tech-startup space. According to Tracxn, as of October 2020, there were 830 companies, including seven unicorns, founded by the alumni of IIT Delhi. These companies have raised over the USD19.68 billion in funding from 1,050 investors. The likes of Grofers, Flipkart, and Inshorts are some of IIT Delhi alumnus’s well-known products.

One of the biggest challenges that many early-stage tech startups face is the limited mentorship programs, ideas to generate funding, and establishing industry linkage. IIT Delhi has recently taken several new initiatives to create an enriching tech-startup ecosystem in India and guide deep-tech entrepreneurs.

Jatinder Singh of Better World recently interacted with Ravindra Kumar, President of the IIT Delhi Alumni Association (IITDAA), to understand IITD’s role in fostering its entrepreneurial ecosystem.  Kumar spoke at length about IIT’s focus on deep technology, digital transformation, new initiatives from the legacy network, and building solutions to address the COVID-19 outbreak.

Excerpts of the interview: 

Better World: In the current context of crisis and uncertainty, how do you intend to take advantage of your strong heritage network’s experience and potential to foster entrepreneurship and develop future-proof solutions?

Ravindra Kumar: The alumni of IIT Delhi are well known to play a pivotal role in India’s economic growth by building new startups and creating millions of employment opportunities (direct and indirect) in the country. Fostering entrepreneurship and nurturing tech startups has always been a key priority area for IIT Delhi. Over the last five decades, we’ve been one of the most successful institutes in creating entrepreneurs.

Our mandate is to interact with our students and alumni network every week to discuss the economy’s challenges and how entrepreneurship can help address those issues. We discuss and deliberate on ideas and cutting-edge solutions that can help resolve challenges, let’s say, related to the ongoing COVID-19 situation, in an effective way.

To address the COVID-19 crisis, IITDAA has adopted a renewed vision. We are stepping up our efforts to become a world leader among alumni organizations from universities worldwide.

Amidst the unprecedented COVID-19 scenario, we’ve taken several new initiatives such as building new digital networks for our alumni, introducing a new annual event, mobile app, and virtual connects, among others. These initiatives have been taken to ensure that our students get well connected with our alumni and take inspiration and guidance frequently. We utilize technologies such as artificial intelligence (AI), blockchain, and cloud to get all our students and alumni together and build a global outreach.

Through our AI-based tools, we also try to find out who (former of IIT Delhi) is working where and their key areas of interest and connect all our students through alma connect channels. Various digital forums and learning sessions are regularly organized to keep future leaders (students) informed about industry needs.

Moreover, at IIT Delhi, there is an inbuilt ecosystem of intrapreneurship. From faculty and students to alumni, everyone forms a group of self-motivated and action-oriented people who are always ready to help each other. They share a very symbiotic relationship. It’s a culture that has taken a lot of time and effort, and collaboration to build. Nothing happens overnight.

Today, IIT Delhi is home to more than 50% of Indian origin Unicorn companies. That shows how strong our fundamentals are. Going ahead, a massive opportunity exists in the space of deep-technology and digital transformation. Our faculty and students regularly exchange their observations and potential ideas with industry thought leaders and alumni network. A lot is work in progress!

You will find it interesting to know that even our faculty is now actively involved in developing startups. Until last year, most faculty members focused on mentoring students. However, that will change because they will be working on building their companies. This year, we’ve launched Faculty Innovation and Research Driven Entrepreneurship (FIRE) for our faculty members. Through this initiative, faculty will receive the necessary infrastructure, paid leave, and financial support to develop innovative solutions for societal challenges. The shortlisted ideas will be given a grant worth Rs 50 lakh. We are optimistic that such steps will further spread the learning culture to students of all departments.

Better World: That’s remarkable to observe. Are you also opening doors for aspiring entrepreneurs with perhaps no IIT background but revolutionary ideas?

Ravindra Kumar: Indeed, yes. Our endeavors are not just fixed or confined to IITians. After all, we are all indebted to this country, and we understand that there is a massive repository of exceptionally talented people out there in the market. We recognize that everyone can’t study or go to a premier engineering institute despite great talents.

We have undertaken several initiatives to enhance our engagement with the startup ecosystem and provide new entrepreneurs with rapid access to our workspaces, cloud platforms, faculty, and alumni.

We offer space, funding, and mentoring opportunities for entrepreneurs, students, and faculty from different universities and countries. Our effort is to become a global startup destination and enable a path for a wave of entrepreneurship. 

Ravindra Kumar

President, IIT Delhi Alumni Association

A technocrat, Ravindra Kumar is now an entrepreneur with over three decades of industrial experience. Currently, as President of IIT Delhi Alumni Association, he is spearheading various alumni initiatives and strengthening the startup ecosystem at the country’s premier institute.

Ravindra is an eloquent speaker and is regularly invited to various seminars and events covering TPS, legal metrology, law and technology, and alumni issues.

Ravindra has previously worked with Bharat Heavy Electricals Limited (BHEL) and the Central Board of Indirect Taxes and Customs (CBIC), Department of Income, Ministry of Finance, Government of India. He also runs Global Tax Guru, a customs and GST tax advisory firm; and Global Supply Chain Guru, an export and import logistics company.

Expertise

  • Indirect tax consultant: Customs, service tax, excise, goods, and service tax (GST)
  • Global supply chain & logistics
  • E-customs
  • CAD as a teaching tool for engineering students, CAD as a language, and design skills through case studies.

Education

  • Bachelor’s in Law (LLB), CCS University, Meerut, 2015
  • Executive MBA (Logistics and Supply Chain Management), Loyola Institute of Business Administration, Chennai, 2007
  • B.Tech, Civil Engineering, IIT Delhi, 1987

Besides the incubation facilities in Delhi, our extended campuses in Haryana (Sonepat and Jajhar) are also aligned with our mission to nurture startups and create new entrepreneurial opportunities.

Better World: You also mentioned technology innovations to manage the COVID-19 crisis. Please share a few of the latest ground-breaking solutions launched with the internal support of IIT Delhi.

Ravindra Kumar: To contain the spread of the pandemic, E-TEX and Clensta, two startups incubated at IIT Delhi, have recently unveiled anti-viral t-shirts and COVID-19 protective lotions at affordable prices. The products have been supported by IIT Delhi’s Chemistry and Textiles department. Antiviral t-shirts and creams reduce the rate of contamination and transmission by destroying micro-organisms upon contact. The cellulosic fiber-based t-shirt’s antimicrobial property is so robust that it remains effective up to 30 washes. These are breakthrough advancements and first of their kind. IIT Delhi had earlier also facilitated these startups to develop N95 masks at a price of less than a dollar.

IIT Delhi teachers also bought the products during their launch, and they even gave the kits to their loved ones. So, we intend to promote new-age startups and try to support them with their business models as well. This is entirely consistent with the Indian government’s effort for Atmanirbhar Bharat.

Better World: While India has produced many startups recently, its startup ecosystem still hasn’t offered anything to take on a Google or a Facebook? Should we expect IIT Delhi to play the role of captaining such a fight?

Ravindra Kumar: Well (laughs), that’s an interesting question. The country’s startup ecosystem is undoubtedly growing, and at IIT Delhi, we act as enablers. Our Chairman has issued a mandate that we should develop an ecosystem for entrepreneurship, especially to develop internet startups like Google, where entry barriers are challenging. (See: Paytm Mini App Store: A threat to Google’s dominance?)

Having a breakthrough product like Google from India is possible shortly, and at IIT Delhi, we are geared up to facilitate the necessary support and mentorship. However, we must understand that a great deal of research and development is needed to achieve that.

Better World: Do you face any challenges in supporting young ideas or expanding the IIT Delhi’s entrepreneurial culture?

Ravindra Kumar: Ideas are the bread and butter of entrepreneurs. Like I said, whatever are the challenges at IIT Delhi, we find a way out through idea generation. That’s how our DNA was formed. Our students and teachers will never complain about the challenges in India. They are always supportive and hope to be the agents of change. Whether they stay in India or overseas, you won’t find them using Indian systems as an excuse. India is home to untapped talent. In addition to their areas of study, students also learn to be humble at IITD. They learn to stay calm, and once you get there, you stop criticizing the system. One sees what the system has contributed and we all feel very grateful to this country.

Although we are a developing country, this country has provided one of the world’s best educational platforms. If you look at value for money, it’s one of the lowest globally, with world-class education. On behalf of IIT Delhi, I firmly believe that this is our duty and that we must all give back to our society in the best possible way.

MORE FROM BETTER WORLD

Tech Cos take M&A route for digital transformation supremacy

Tech Cos take M&A route for digital transformation supremacy

The sudden escalation of COVID-19 has disrupted the business operations of many enterprises, and businesses have realized that digital transformation is no longer an option; it is now indispensable for survival. In the new normal, where remote working is the norm, IT Services firms see a massive demand to support digital transformation initiatives.

Many traditional enterprises face significant challenges in implementing digital transformation in business. Hence, enterprises and IT services players are being approached by the companies to identify and fix the missing links in their respective digital puzzle.

Over the next three to four quarters, it is anticipated that most businesses will fast-track the deployment of digital technologies to support long-term business continuity, giving IT and Consulting firms an ample market opportunity.

Recent deals to accelerate digital transformation

In a recent development, global technology major HCL Technologies has signed an agreement to buy DWS Limited, a leading Australian IT, Business, and management consulting group, for about $115.8 million to expand its digital capabilities, mainly in Australia and NZ. DWS provides a range of IT services such as digital transformation, IT, commercial enterprise and management consulting services, and information and business analytics.

HCL is hoping to fortify its digital client portfolio in Australia and New Zealand with this acquisition.

The deal has once again demonstrated the growing trend of many IT majors firming up their digital transformation capabilities through collaboration or the merger and acquisition (M&A) route in recent times.

Earlier this month, Accenture announced the acquisition of Germany based technology consultancy SALT Solutions. IT Services major Infosys, too, subscribed to an agreement to purchase enterprise service management consultancy, GuideVision, for 30 million euros. (See: Infosys buys GuideVision to boost Dx capabilities). In July this year, global information technology, consulting, and business process services major, Wipro had also signed a deal to buy 4C, a leading Salesforce partner in Europe and the Middle East. (See: Wipro’s 4C buy to firm up its European presence). Simultaneously, we also had EY and IBM announcing their multi-year deal to help organizations accelerate their digital transformation goals.

Why M&A is the best bet?

Technology has enabled the customers to dictate terms even in a pandemic situation. And that’s what compels organizations’ to invest in new-age technologies such as cloud, data analytics, internet of things (IoT), robotic process automation (RPA), cloud-based workflow solutions, among others.

While there is a considerable demand for a comprehensive digital ecosystem, it is also true that IT Services behemoths don’t own all the capabilities to support digital transformation in business. They do not have time either to train themselves and support diverse IT frameworks in a cutthroat marketplace. To win market share in new geographic locations, improve competencies, and promptly add new offerings, M&A and strategic collaboration seem to be the most favored route.

By strategically acquiring relevant players, IT Majors can offer a range of new and specialized digital transformation services that can strengthen network performance, security standards, cloud methodology of their clients. Through acquisition and merger, solution providers can be in a lot better condition to aid their customers to harness the power of new-age technologies such as the Internet of Things (IoT), artificial intelligence, and data analytics to achieve incomparable success.

In 2021, the IT and Telecom industry is likely to see more strategic alliances and M&As to beef-up their digital transformation influences.

 

 

Apple India debuts online store, eyes more market share

Apple India debuts online store, eyes more market share

American multinational technology company, Apple, has announced that its online store will be launched in India on September 23. This will be the company’s first-ever direct retail touchpoint in India. Apple in India currently sells its devices through third-party licensed partners in physical stores or online retailers such as Amazon and Flipkart.

“We’re proud to be expanding in India and want to do all we can to support our customers and their communities. We know our users rely on technology to stay connected, engage in learning, and tap into their creativity. By bringing the Apple Store online to India, we are offering our customers the very best of Apple at this important time,” said Deirdre O’Brien, Apple’s senior vice president of Retail + People, in a press release.

It is expected that the Apple Indian online store will sell Apple’s products at a discounted price and several freebies, especially during the upcoming Diwali festive season in India. To give a more personalized experience, Apple in India will also offer personal virtual sessions to all its direct buyers to understand the features of the new Apple product.

The development may come as a surprise for many as to why it took Apple in India so long to launch any retail shop. While the delayed launch in the second-largest telecom market in the world can be ascribed to Apple’s low market share in India, other factors, including the local government guidelines, also went against Apple’s direct retail aspiration in India.

The Indian government recently relaxed the rules that companies must source 30% of components locally to sell their products directly. This easing is a significant relief for Apple, which also plans to launch its physical stores in the country soon.

“Apple has been operating in India for more than 20 years, and its ongoing investment and innovation support almost 900,000 jobs across the country. Apple’s App Design and Development Accelerator in Bengaluru has supported thousands of local developers. Today, apps created by developers in India have become even more critical to everyday life as people seek to stay engaged and connected from home,” the company notes in a press release.

Apple strategy: tackling premium price conundrum

 With the number of smartphone users in India estimated to reach around 800 million in 2021, the outlook of India’s smartphone market looks enticing. Many smartphone players, such as Xiaomi, Vivo, and Samsung, have flourished in the Indian market because of their cost-effective products. Apple, however, still has only 2 percent of the market share, with the iPhone maker pricing puts it in a luxurious product section.

Due to the price-conscious nature of the economy, Apple’s premium products in the country are out of the reach of many potential buyers’. And eventually, this low-cost juggernaut doesn’t let Apple increase its relative earnings in India.

Apple has taken several measures to lower the cost of its products in India. In July this year, Apple’s manufacturing partner, Foxconn, started assembling the iPhone 11 in India, a move that helped the company to save about 20% duty that the New Delhi charges for every imported product.

Besides, it has also collaborated with various banks and financial institutions to offer its premium products at an attractive price-points or through cashback offers.

Planning the next steps for growth

Given India’s strong focus on strengthening local manufacturing capabilities, and offering considerable incentives to companies which set-up their industrial units in India, Apple is now refreshing its strategy to boost its prospects here.

Various unsubstantiated reports indicate that Apple is planning to upsurge its manufacturing footprints in the Indian market. This is primarily because of the trade war between the US and China. Many American telecom companies are cutting down their output in China and moving to countries like India, the Philippines, and Malaysia.

Apple is also aware that the COVID-19 disruption may result in an extended delay in iPhone demand from European countries and the US. Hence, it is wise to build new business models and markets to mitigate the future growth crisis. (See: Will Apple bite India’s manufacturing bait )

 

Tech Mahindra gets new blockchain accreditation

Tech Mahindra gets new blockchain accreditation

Indian IT Services firm, Tech Mahindra, has been recognized as a Hyperledger Certified Service Provider (HCSP) for blockchain capabilities by Hyperledger and the Linux Foundation. Tech Mahindra says that the certification reinforces Tech Mahindra’s capabilities to provide blockchain technology support and setting up scalable blockchain networks for commercial deployments. The company claims that it was one of the 18 blockchain service providers globally to have received this certification, which is considered the gold standard in the open-source community.

Tech Mahindra has deployed over 25 blockchain platforms using Hyperledger projects across industry verticals such as banking and financial services, media and entertainment, telecom, retail, manufacturing, oil & gas, healthcare, and travel & logistics. The organization also has to credit the implementation of one of the world’s largest blockchain networks covering 500 million+ subscribers in India to fight spam calls and text.

The company has been engaged in over 250 global Blockchain deployments, with over 100 core blockchain team members trained on Hyperledger. The company is extensively focusing on developing and deploying several transformative implementations for governments, large and mid-sized enterprises across diverse industry verticals that have enabled customers to solve complex business problems.

“In order to successfully navigate and strategize in this ‘new normal,’ organizations must leverage technologies like blockchain to address this unprecedented challenge and create a competitive edge in the market. As part of our TechMNxt charter, we offer a holistic blockchain ecosystem to create industry-leading applications and enhance customer experiences. The recognition by the Linux Foundation as a Hyperledger Certified Service Provider is a matter of great pride for us to demonstrate our differentiated capabilities globally. This will provide us a definitive edge over our peers to position Tech Mahindra as a partner of choice,” says Rajesh Dhuddu, Blockchain and Cybersecurity Practice Leader, Tech Mahindra.

Hyperledger launched the HCSP program in November 2019. The program requires the blockchain technology professionals in an organization to enroll for an online, performance-based test consisting of a set of performance-based problems to be solved in a command line.

“Our Hyperledger Certified Service Provider (HCSP) program is designed to meet the growing demand for implementing Hyperledger-based solutions. As an HCSP, Tech Mahindra is now part of a global network of blockchain experts with the training and proven expertise to deploy Hyperledger DLTs (Distributed Ledger Technology) quickly and efficiently and to ensure ongoing success. Tech Mahindra has already played an active role in developing and deploying Hyperledger technologies, and we look forward to the work they will do as an HCSP,” says Brian Behlendorf, Executive Director, Hyperledger.

For Tech Mahindra, Blockchain has been a big focus area in recent times. It recently entered into an agreement with Amazon Web Services (AWS) Blockchain for creating solutions in the aerospace, healthcare, and telecom sectors. This year, Tech Mahindra launched a new blockchain-based contract and rights management system (bCRMS) targeted toward the media and entertainment sector on IBM blockchain. The platform has been developed to help media companies to track revenue, royalty, payments, manage rights, and check plagiarism, among others.

Infosys buys GuideVision to boost Dx capabilities

Infosys buys GuideVision to boost Dx capabilities

IT services major Infosys has recently signed a definitive agreement to buy Czech Republic-based enterprise service management consultancy, GuideVision, for 30 million euros. The official statement by Infosys states that the deal is likely to be closed during the third quarter of fiscal 2021.

GuideVision is one of the largest ServiceNow Elite Partners in Europe and offers strategic advisory, consulting, implementations, training, and support capabilities for the ServiceNow platform. This acquisition will enable Infosys to leverage GuideVision’s established ServiceNow training academy and nearshore capabilities for its clients in Europe.

“This acquisition is an important milestone in our journey to build capabilities relevant to the digital priorities of our clients. This move reaffirms our commitment to the growing ServiceNow ecosystem. The combination of scalable and agile near-shore capabilities of GuideVision in Europe, and their unmatched delivery excellence, complements our effort to help global enterprises navigate their next. We are excited to welcome GuideVision and its leadership team into the Infosys family,” says Ravi Kumar, President, Infosys, in a statement.

Founded in 2014, GuideVision serves over 100 enterprise clients in the ServiceNow platform. Its offerings also include a proprietary smart data replication tool for ServiceNow, called Snow Mirror. Infosys itself is a ServiceNow partner and has been recognized as Global Service Partner of the year by ServiceNow for the last two years.

Santa Clara based ServiceNow delivers a cloud computing platform for businesses to manage their digital workflows for enterprise innovations.

Infosys Acquisition: Way to strengthen future capabilities

With the remote-work getting increased traction, digital transformation acceleration has become a central focal point for most of the enterprises. In such a setting, the Infosys acquiring GuideVision is a significant move for the Bengaluru-headquartered company to strengthen its position in the US and Europe, and fortify its digital transformation capabilities.

ServiceNow empowers the IT and operations team of a global enterprise to receive, track, and respond to varied requests of an employee of an organization, irrespective of his location. And they are gradually taking prominence amongst most of the global companies.

Infosys understands that it needs diverse capabilities and solutions to meet the unique demands of its clients and to stay relevant. Time and again, the technology major has made it clear that it will continue to take the digital acquisition and transformation partnership route to stay ahead of the competition. At its recent annual general meeting, Infosys’s CEO Salil Parekh commented that the company was actively exploring acquisitions in areas such as data, analytics, and cloud to further make substantial inroads in the digital capabilities.

GuideVision is Infosys’s third acquisition of this year, after buying Salesforce platinum partner Simplus for $250 million, and US-based product design and development firm, Kaleidoscope Innovation for $42 million.

 

 

Tik Tok Ban news: Could Oracle acquire TikTok

Tik Tok Ban news: Could Oracle acquire TikTok

Enterprise software major Oracle seems to have won the fiery bidding for TikTok’s US operations after Microsoft’s confirmation that TikTok has rejected its acquisition offer. Speculations are rife that Oracle is close to becoming ByteDance’s technology partner. It is, however, not clear whether TikTok video-sharing social app’s technical partnership with Oracle also includes majority ownership rights.

“ByteDance let us know today they would not be selling TikTok’s US operations to Microsoft. We are confident our proposal would have been good for Tik Tok video users while protecting national security interests,” says Microsoft in a statement.

The Beijing-based video-sharing social network giant had been facing a ban threat by the US government due to data leakage and security fears. The Trump government had earlier given a Diktat to TikTok to either sell its American operations to a US company or shut down the local operations.

The development has left many industry onlookers flabbergasted as Satya Nadella-led Microsoft was the favorite to ink a deal with TikTok for its US operations from ByteDance. Not only does Microsoft have a fat purse, but it also delivers the best capabilities and engineering science to address the data protection concerns brought up by the US.

Given the ongoing geopolitical tensions, many Chinese companies are facing heat in countries like India and the US.

Earlier this year, Washington had barred telecom equipment major Huawei from selling next Gen 5G equipment and solutions in the US marketplace. India, too, had banned over 100 Chinese apps, including TikTok, early this year, traveling along with a border clash between the two nuclear-armed neighbors.

Tik Tok ban: India’s response

It is highly unlikely that India will revoke the ban on TikTok’s operations unless Oracle acquires a majority stake in TikTok’s global operations as well as addresses New Delhi’s concerns related to security, data privacy, and user permissions.

India was Tik Tok’s largest overseas market, with over 200 million users when it shut down its operations in the country. The industry is abuzz with the reports that TikTok is exploring a backdoor entry in India through a local partner.

It would be interesting to watch if Oracle, the world’s second-greatest software company by market capitalization, can succeed in getting TikTok back in the Indian ecosystem.

Google’s new kid in India

After India banned TikTok in June this year, several companies tried to create TikTok clones to tap the massive audience who were left in the lurch after the Tik Tok ban in India. Surprisingly, none of the local alternatives were able to entice users and disrupt the authority TikTok enjoyed in the short-video segment.

Now, in the latest attempt, Google-owned YouTube has launched a new feature called Shorts, in beta version in India as an advantage of the Tik Tok ban. YouTube says that Shorts is a new way to express yourself in 15 seconds or less. “We’re excited to announce that we are building YouTube Shorts, a new short-form video experience right on YouTube for creators and artists who want to shoot short, catchy videos using nothing but their mobile phones,” the company says in its official blog post.

Clearly, even if Tik Tok fails to earn a rejoinder, the competition in the short-video format is not going to stop in India.

 

 

 

Online project management tools: Top office suite analysis

Online project management tools: Top office suite analysis

In the wake of the work-from-anywhere scenario, cloud-based Team management software platforms are witnessing a substantial uptake. Industry onlookers expect this market to see an average of 25% y-o-y growth for the next three years.

The collaboration and productive project management tools enable businesses and professionals to leverage the power of the cloud to deliver the day to day business tasks virtually from the workplace of their choice. These solutions allow organizational teams to create documents, spreadsheets, and presentations in the cloud and collaborate online through chat, video conferencing, and cloud storage to accomplish various day to day tasks.

While Google’s G-suite and Microsoft owned Office 365 are primarily ruling the team management software market, there are many others, such as Zoho workplace, IBM, and Hancom, eying to make a splash in the productivity suite market.

For the solution providers, the typical market opportunity in this place can be segmented mainly into three categories: individual professionals, small and medium businesses (SMBs), and large enterprises.

The Enterprises and IT leaders have many elements to look at before building a deployment decision. Motivators could include factors such as licensing costs, backup, security, purpose, empowering the mobile workforce, or ease of use.

To help you decide the best fit solution for your organization, Better World provides a quick online project management tools comparison of the cloud-based productivity solution offerings of three top players: Microsoft, Google, and Zoho.

Microsoft 365: For team management

Microsoft 365 (formerly Office 365) is simply the cloud-based variant of the Microsoft Office application suite. It includes email, document creation/editing, contacts, calendars, IM, online meetings, video chats, and web interface.

Many large enterprises prefer Microsoft’s 365 because of its well-established presence in both desktop and online productivity suite arena. Moreover, Microsoft’s consistent focus on industry-centered innovations, flexible buying options, and full integration capability with Windows always help the company get brownie points from its loyal users.

Microsoft also offers Team, a collaboration platform that enables enterprise users to share documents, conduct online meetings, and collaborate in real-time.

Familiarity with Outlook: One of the vital components that operate in favor of Office 365 adoption is the strong brand recall and understanding of Outlook email client amongst corporate workers. Most of the corporate workers are comfortable working with the Outlook email client. And organizations do not desire to produce unnecessary anxiety and disrupt their business continuity by switching to any other productivity partner.

One Drive: MS’s enterprise-grade cloud storage platform, One Drive, offers seamless user experience in terms of hosting documents and files in Online, On-Premises, or Hybrid cloud. Moreover, the enterprise search engine capability also enables users to track and find relevant documents or files at their convenience by inserting appropriate keywords.

Fully integrated with Windows: Additionally, Microsoft’s core resources, i.e., Word processor (MS Word), chart editor (MS Excel), and presentation editor (MS PowerPoint), have always been favored by the traditional computer users. All the online documents are fully integrated with the offline edition of MS Office without any fears related to formatting errors. They also include plenty of pre-built templates for enterprise users.

Many Office apps and services are also available on the pay-as-you-use model. Thus, some companies buy a basic plan and then add different services according to their business need.

Click here to know more details about the various plans offered by Microsoft.

Google’s G-Suite: For office management

Google sticks with a cloud-native and browser-centric approach and has already proved its productivity suite mettle in the consumer space. With G Suite bouquet of offerings, it is right away taking big strides to further beef up its enterprise market share.

Google’s G-Suite includes offerings such as Gmail for business, audio, and video conferencing capability, interactive and shared calendars, spreadsheets, presentations, auditing accounts, log analysis, among others.

Clean interface: The most crucial advantage that the company offers is the clean, simple, and intuitive email interface. Granular controls can be implemented by IT heads of what data or files can be portioned out and what necessitates to be checked. Nevertheless, one of the areas which annoy users is the poor integration of Gmail with Contacts and Calendar apps, something which may be intricate to navigate.

Team Drive: Google’s productivity suite of offerings includes Team Drive, a shared space repository, which allows a specific set of users or teams to search, store, access, and download files and documents from any entitled network device.

On-the-go collaboration: While Google apps (Docs, Sheets, and Slides) may lag behind Microsoft Office (Word, Excel, and PowerPoint) in terms of characteristics and pre-built templates, they outperform MS Office when it comes to the on-the-go collaboration. Google’s robust online ecology and experience enable the company to drive a seamless and smooth document live collaboration experience for its users.

Click here to know more details about the various plans offered by Google.

Zoho Workplace: Cost-effective for SMBs

Hyderabad based global engineering firm, Zoho Corporation, has gathered much interest in recent times. The company offers Zoho Workplace, a single unified cloud office platform that brings together collaboration, productivity, and communications tools and integrates them into other business processes.

Launched in 2005, Zoho’s office suite includes word processing, presentations, spreadsheets, databases, note-taking, and web-conferencing. To compete closely with Google and Microsoft, the company has recently integrated its nine existing productivity tools more firmly than ever.

With over 15 million users in 150 countries, Zoho is still seen as an emerging player in the productivity suite market and not necessarily a threat to the tech behemoths, Google, and Microsoft. Nevertheless, it provides a significant advantage to SMB’s and independent professionals as it is the least expensive amongst all three.

Click here to know more details about the various plans offered by Zoho Workplace.

 

 

 

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