WhatsApp Privacy Survey

Better World User Survey on WhatsApp Privacy Policy

by | Jan 29, 2021 | Policy, Privacy

Better World User Survey on WhatsApp's new privacy policy finds that 72% are open to switching to another viable messaging platform.
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Users vent out displeasure, want government to crack whip

WhatsApp Privacy Policy Survey Report

Survey and analysis by Deepak Kumar

There is a thin line that divides respect for privacy and intrusion of privacy. In the age of the digital, this line becomes wavy and fuzzy as well. For big internet companies, the user data that resides behind the line is a gold mine. The more they get of it, the richer they get.

The recent WhatsApp privacy policy changes are just about that. By gaining a right to use and share WhatsApp’s select user data with partners, Facebook aspires to gain an unsurmountable edge in the digital advertising world. It goes without saying that WhatsApp data can help reap rich ad dividends for parent company Facebook. Users are not pleased. In respose to the one-week-long Better World survey concluded recently, a majority of them (67%) want the government to step in some way, as discussed ahead in this report. Notably, these include Business WhatsApp users as well. In fact, by the time of writing this report, various leading media portals had reported that government had written to WhatsApp and asked the company to roll back the proposed privacy-policy changes.

It all started when WhatsApp started sending out notifications to its users to the effect that it had updated its privacy policy and the users could either accept the new policy or quit using WhatsApp by 8 February 2021. Meanwhile, while this report was underway, the deadline was extended by more than three months. Users now have to accept the new privacy policy by 15 May.

WhatsApp’s privacy-policy change and the aftermath

Users’ retort has indeed been quick, sharp, and massive. They poured out their disapprovals in words as well as in actions. Millions of users posted and tweeted their angst against the move and even signed up on alternative messaging apps such as Signal and Telegram. Tesla Founder Elon Musk’s two-word tweet, “Use Signal,” helped drive a switch from WhatsApp, particularly given his following of 41.5 million on Twitter.

The rush to leave WhatsApp was so high that servers of Signal were not able to take the load of new signups. At one point, Signal sent out a tweet, “Verification codes are currently delayed across several providers because so many new people are trying to join Signal right now…Hang in there.”

On 11 January 2021, Facebook’s shares declined 4.01% on a day when Nasdaq slipped just 1.55%. On 12 January, it further declined 2.24% on a day when Nasdaq rose 0.77%. On 14 January, it happened to be at the lowest in more than six months.

Better World ran a quick user survey, where 37% users said they considered the move a serious breach of their privacy, while 45% said they it was not good but they could live with it. Only around 18% said the change didn’t bother them at all. However, some of these 18% users were already using other messaging apps along with WhatsApp.

WhatsApp privacy policy-Graph1

What’s the big deal about privacy in the age of social media?

In the age of social media, many of us have become comfortable sharing our thoughts and views on Facebook. In fact, many people don’t mind sharing sensitive personal information such as location and travel plans not just with friends but also with public at large.

However, when it comes to WhatsApp, the behavior often changes. Many of the users’ chats are peer-to-peer in nature and may not be meant for public viewing or consumption. The same would apply to the other activities they perform on WhatsApp, whether today or in future. These would include the financial and transactional activities performed on the WhatsApp platform.

In a digital living environment, if a Facebook wall may be considered comprising areas of the lobby and the living room, WhatsApp will certainly be akin to the bedroom and beyond.

No wonder, the recent changes in WhatsApp’s privacy policy have created a din that Facebook could not see coming.

In the wake of the user backlash, WhatsApp had to get into a defensive mode, sending out clarifications and explanations. However, a damage had been done by then. In a first reaction, 17% users responded to the Better World survey said they were quitting/had quit WhatsApp for good, while 45% said they would accept the change but start exploring other or additional options. Interestingly, 12% said they were already using another social messaging app. However, a good 26% said they would accept the changes and keep using WhatsApp as before.

WhatsApp privacy policy-Graph2

The myth that users are unaware and don’t care for privacy is broken

Often, as an extension to the assumption that transparency is the hallmark of a digital age, it is argued that privacy is hardly a thing that users care about. The user backlash against WhatsApp’s privacy assumptions easily breaks that myth. It also reminds one of the “Free Basics” event a few years ago. Users had then considered it an attempt to compromise ‘net neutrality,’ and Facebook had to roll the offer back.

The promptness of users in defending their privacy and other rights can easily be evidenced by these two examples. The events also show that users are well aware of the repercussions of any policy change or a new offering in the internet world. This is echoed by this survey results, with 80% users stating they were aware that WhatsApp was changing its privacy policy, and would be sharing a range of user data with Facebook and Instagram platforms with effect from 8 February 2021 (now 15 May 2021). The remaining 20% users said they were not aware of such changes. It is likely that some of these users were yet to receive the notifications regarding policy change when they took this survey.

Further, around 47% of users said they understood the implications of WhatsApp’s new privacy policy for users reasonably well and another 18% said they understood it fully well. By contrast only 29% said they didn’t understand it well enough while another 6% said they didn’t understand it at all. Overall, this implies a high incidence of awareness around WhatsApp’s new privacy policy.

Notably, while the messages will remains end-to-end encrypted, the new policy means sharing a host of user-related information with Facebook and other third-party platforms. These include information about a user’s location, IP address, mobile operator, timezone, phone number, and receipt of a Facebook or WhatsApp account. Additionally, conversations associated with business accounts will now be shared with Facebook.

WhatsApp privacy policy-Graph3

The damage-control measures may be too little too late; more is needed

WhatsApp has issued a number of clarifications and explanations pertaining to the change. Those clarifications, however, have been far from satisfactory. Its parent company Facebook says the new policy changes are directed only at Business WhatsApp accounts and not the individual accounts. Also, it says only certain ad-related information will be shared with Facebook and other group companies.

However, on the actual Privacy Policy page, some of the statements may sound alarming to users. It states in one place, “We work with third-party service providers and other Facebook Companies to help us operate, provide, improve, understand, customize, support, and market our Services,” and adds, “When we share information with third-party service providers and other Facebook Companies in this capacity, we require them to use your information on our behalf in accordance with our instructions and terms.”

What if third-party service providers don’t follow the “instructions and terms,” as had happened when in 2018 Cambridge Analytica was found to have harvested data of 87 million users from Facebook in 2016 under the guise of a survey app? In September 2018, again, hackers were able to exploit an API vulnerability to gain access to data of around 50 million users. In September 2019, data of 419 million Facebook users, including names and phone numbers, was exposed online, said Techcrunch. Three months later, data of 267 million Facebook users was reported by Comparitech as being in the wild. In March 2020, Comparitech revised the number to 309 million after finding data of another 42 million residing on another server had been compromised as well.

Given Facebook’s not-so-stellar record in protecting user data from being exploited by threat actors, it may be concerning for users to let some of their WhatsApp data be mined by Facebook and other third-party service providers.

WhatsApp, on its Privacy Policy page, further adds, “When you or others use third-party services or other Facebook Company Products that are integrated with our Services, those third-party services may receive information about what you or others share with them.” “Please note that when you use third-party services or other Facebook Company Products, their own terms and privacy policies will govern your use of those services and products.”

WhatsApp is not clear what this amounts to when used in conjunction with the previous two statements. Does this mean that if WhatsApp users share certain information with Facebook or other third-party services integrated with WhatsApp, the privacy policies of those services take over and WhatsApp’s privacy policy loses jurisdiction?

It will help if WhatsApp addresses such concerns and questions in its Privacy Policy document.

Pavan DuggalPavan Duggal, Indian cyber law expert

“I’m surprised that WhatsApp has done this even though India is their largest market. Effectively this means that WhatsApp, apart from sharing personal data, also discloses your transaction-associated information, which means including your credit card number, your debit card number, and your bank details. At the same time, they will share the IP address of users. It’s a very perilous situation, especially in a country that lacks a strong legal ecosystem around cyber laws and data security. Such policy changes can upsurge the probabilities of misusing users’ data by anti-social elements.  I strongly believe that people should count on more secure platforms such as Signal and Telegram for their messaging needs now.”

Rajesh Agarwal, Head IT, Aamor Inox

“People are moving to Signal and Telegram, but they are also coming back to WhatsApp. I’ve been using Signal for some time, along with WhatsApp, and found it is not as mature as WhatsApp is. There are many missing aspects in Signal, like, the personal reply feature. I found even the deletion of chat a cumbersome process in Signal. I understand the privacy concerns, but that’s there across the app ecosystem, and here WhatsApp is at least telling users what it is sharing and what’s not. Most of the users are testing Telegram and Signal while keeping WhatsApp as a primary communication tool. It will be exciting to see if this behaviour fluctuates and WhatsApp could address some of the privacy concerns that users may have”

Shashwat DCShashwat DC, Communications & Engagement (Research) at Azim Premji University

“While WhatsApp may try to dispel all fears about privacy expounding that its messaging platform is end-to-end encrypted, in reality, Facebook seems to trying to seize a lot of personal data to earn from its advertising business. To avoid such instances and provide users much-needed control over their data, India needs to implement its data protection law just like Europe’s stringent GDPR at the earliest. The world’s largest democracy, with a burgeoning IT sector, cannot risk the privacy of its citizens.”

There is a need for stakeholders to establish certain minimum privacy-policy norms

The right to privacy has been recognized as a fundamental right emerging primarily from Article 21 of the Constitution of India. Article 21 pertains to protection of life and personal liberty, and states, “No person shall be deprived of his life or personal liberty except according to procedure established by law.” In August 2017, Government of India had set up a committee under the chairmanship of retired Justice BN Srikrishna to submit a report on data protection. The committee submitted its report in July 2018.

In its opening note, the report recognized that “the protection of personal data holds the key to empowerment, progress, and innovation.”

The Committee had noted that “any regime that is serious about safeguarding personal data of the individual must aspire to the common public good of both a free and fair digital economy.” “Freedom refers to enhancing the autonomy of the individuals with regard to their personal data in deciding its processing which would lead to an ease of flow of personal data,” it added.

Justice Srikrishna Committee had emphasized that processing (collection, recording, analysis, disclosure, etc.) of personal data should be done only for “clear, specific and lawful” purposes. Also, only that data which is necessary for such processing is to be collected from anyone.

Based on the recommendations of the committee, amounting to a draft Personal Data Protection bill prepared in 2018, a revised Personal Data Protection Bill was approved and placed in December 2019. A joint Parliamentary Committee (JPC) chaired by Meenakashi Lekhi and comprising 20 members from Lok Sabha and 10 members from Rajya Sabha was constituted to submit its report. The JPC had conducted more than 55 sittings in 2020. Oral evidences were heard by the JPC from various state as well as non-state actors including Amazon, Google, Facebook, Jio Platforms, Paytm, and Twitter, among others. The final report of the JPC is awaited.

 Despite the fact that right to privacy has been recognized as a fundamental constitutional right, experts have been of the opinion that a law on data protection should be dynamic and not statutory in nature. This is more so because as digital economy becomes more and more prevalent and mainstream, data itself becomes dynamic in nature.

Coming to data protection, it is important to first distinguish between stationary data and moving data. While it can be reasonably guaranteed to foolproof privacy and security of stationary data, it can get very hard to ensure privacy of moving data.

The velocity of a moving data can be lightning fast in today’s digital environments. So once a private data gets into a public domain, even the slightest lapse or gap at the end of a data custodian could be disastrous. The hacks and misuses listed out earlier in this report are a testimony to this assertion.

It is therefore critical that, as we progress further into the digital economy, we ought to remove all regulatory fuzziness and laxity on the privacy front. A majority of respondents to the Better World survey subscribe to this view, with 24% noting that the government should ask WhatsApp to roll back the changes and another 43% stating that there needs to be a more holistic regulation in place. However, 33% of the users said that it would be better to let users be the best judge, though less than 22% of these users said they were fully aware of the implications of WhatsApp’s new privacy policy as users. Of the remaining 78%, slightly more than 26% said as users they didn’t understand the implications of WhatsApp’s new privacy policy at all or well enough, though more than 54% of these users said they reasonably understood the implications if not fully well.

WhatsApp privacy policy-Graph4

The choice of alternative reinforces that privacy is the key concern

Signal, which is considered to be the most privacy-oriented messaging app (see Table), was the first choice of those users who said they will look for WhatsApp alternatives. In this case, respondents had the option of selecting one or more apps, including WhatsApp. Telegram, which is considered second-most privacy-friendly app, had the second highest user preference.

While 34% of the users voted for Telegram as a WhatsApp alternative (and in some cases, as a replacement), a good 24% voted for Signal also. A fair percentage of respondents (15%) said they were sticking with WhatsApp even though they were using or considering to use apps other than WhatsApp as well.

The immediate user response, as evidenced from the survey, has been quite aggressive. While 18% of respondents said they had already quit WhatsApp as the only app, another 25% said they planned to do so within a week’s time and yet another 29% said they planned to quit in a month’s time. However, 28% said they had no plans to quit WhatsApp.

FeaturesWhatsAppTelegramSignal
Subscribers (Global)2 billion400 million20 million
Cross platformYesYesYes
Video and voice callYesYesYes
End-to-end encryption Personal messages and calls are end-to-end encrypted.Only for secret chatAll features are end-to-end encrypted
Type of softwareClosed-source privacyOpen-source privacyOpen-source privacy
Information collectionUser’s location, IP address, mobile operator, timezone, phone number, and details of a Facebook or WhatsApp account.Device data, IP addresses for moderation, phone number and the User IDOnly phone number for registration
Group chatsUp to 256 membersUp to 200,000 members1,000 members
File sharing capabilityVideos with 16MB limit in size and regular files up to 100MB2 GB100 MB
Folder managementChats can be stored through emailChats can be moved in to foldersNo such feature exists with Signal
Disappearing messages featureEnables self-destruction of a message after 7 daysEnabled through self-destruct timerEnable self-destruction after 5 seconds to 7 days once a user read the message
Data backupYes, online and offline backup on google driveYes, on Telegram’s cloudNo, stored on its own cloud platform
Group chat securityE2ENoE2E
Cross platformYesYesYes
WhatsApp privacy policy-Graph5
WhatsApp privacy policy-Graph6

Analyst’s Views

Better World is of the view that while the responses to this survey do reflect users’ displeasure with the new privacy policy, the actual actions taken by them will likely be different in many cases. Particularly, those users who are considering to quit WhatsApp in a month’s time, are more likely to have second thoughts and may stay put. It is also likely that some of the users who have already quit may come back after some time.

The key reason for such reconsiderations would be the huge user base that WhatsApp currently enjoys. While WhatsApp had a colossal global base of 2 billion subscribers, Telegram has a much smaller base of 400 million and Signal has a miniscule base of 20 million by comparison. Even if a few million WhatsApp users move to other platforms, it will not be fruitful if a significant percentage of their contacts also move to those very platforms. If that doesn’t happen, users could feel compelled to come back to WhatsApp for their daily messaging needs.

Notably, when considering alternative apps, 26% said they were sticking with WhatsApp. Further, when asked to provide a timeline for quitting, 28% said they had no plans to quit. It is quite possible that when it comes to actually quitting the platform, a much higher number of users will reconsider.

A consolidated view of respondents’ profiles

WhatsApp privacy policy-Graph7

About the Analyst and the Survey Methodology

Deepak KumarDeepak Kumar

Deepak is an ICT industry analyst with more than 25 years of experience in researching and analyzing multiple domains. His focus areas are strategic business and marketing advisory, sales enablement, and public speaking.  He has published reports, whitepapers, case studies, and blogs in areas of cloud, mobility, social media, and analytics.

He is Founder and Chief Research Officer at BM Nxt and Better World. He has earlier worked with IDC, Reuters, Voice&Data, and Dataquest in leadership roles spanning research, advisory, and editorial functions. 

About the report

The Better World WhatsApp Privacy Policy Survey Report was prepared by analyzing results of a primary research and supplementing it with data and insights collected from secondary research.  

The Better World WhatsApp Privacy Policy Survey was conducted via an online form that was circulated among more 1,000 respondents.  A total of 565 valid responses were collected during the period 9 January to 25 January 2021.  Better World also spoke to multiple respondents for qualitative insights. The surveys were led by Jatinder Singh, Director, Research and Insights, Better World, and independent market researcher Deepti Arora.  

Acknowledgements

I take this opportunity to sincerely thank all the survey respondents for taking time out and providing their inputs, without which this report would not have been completed in a timely manner. 

MORE FROM BETTER WORLD

How smartphones could be Covid-19 testing game changers

How smartphones could be Covid-19 testing game changers

The Covid-19 pandemic has highlighted the inadequacy of our existing healthcare models in performing rapid mass testing to diagnose an active infection. There could be merit in considering smartphones as testing game changers.

Fearing a return of the coronavirus wave, the government is urging healthcare equipment manufacturers to get a simple, efficient and a mass testing diagnosis mechanism. Even better, if the testing could be repeated periodically, a detection could be done incredibly early and thus a potential spread could be contained right away.

It is a well-recognized fact that early-stage testing of potential Covid-19 carriers could play an important role in containing the pandemic’s spread. South Korea is a case in point.  As of 25 April 2020, South Korea, which has a population of 51.6 million, had performed 595,161 tests, as per MOHW. It reported 10,718 positive cases and 240 deaths by the date.

By contrast, as of 25 April, according to Our World in Data, the USA had carried out 5.18 million tests at rates as high as around 200,000 tests per day. It reported 200,000 positive cases and 50,000 deaths, which are 25 times higher than in case of South Korea. The USA has a population six times that of South Korea. Quite clearly, a delayed start in testing cost the USA dearly, despite carrying out tests at breakneck speeds.

How testing works

A polymerase chain reaction (PCR) machine is at the core of testing potential carriers of infectious diseases such as Covid-19 or even SARS or MERS for that matter. A heavy-duty PCR machine such as Cobass6800 could run up to 1,400 tests at a time while the Reverse Transcription-PCR (RT-PCR) machines could take 90 samples at a time. The Indian Council of Medical Research (ICMR) has approved RT-PCR machines for many laboratories in the country.

In the USA, one of the world’s leading pharma companies, Abbott, announced that it had got emergency use authorization for its new portable Covid-19 testing device. “The new Abbott ID NOW COVID-19 test runs on Abbott’s ID NOWTM platform — a lightweight box (6.6 pounds and the size of a small toaster) that can sit in a variety of locations,” said an Abbott press release on 27 March. The release said the device delivered positive results in as little as five minutes and negative results in 13 minutes.

Bill and Milinda Gates Foundation Cofounder and Cochairman Bill Gates, in his recent blog, had discussed the possibility of even simpler and smaller testing kits. He commented, “Another type of test being developed is called a Rapid Diagnostic Test (RDT). This would be like an in-home pregnancy test. You would swab your nose the same way as for the PCR test, but instead of sending it into a processing center, you would put it in a liquid container and then pour that liquid onto a strip of paper that would change color if it detects the virus. This kind of test capability may be available in a few months. Even though it won’t be as sensitive as a PCR test, for someone who has symptoms, it should be quite accurate.”

Smartphones to take the baton

Paris-headquartered French pharmaceuticals major Sanofi has been quick enough to realize that lab-based testing approach, where swabs need to be taken and tested in a center isn’t going to be enough.

Sanofi, in a press release on 16 April, said it has signed an agreement with California-based startup Luminostics to evaluate a collaboration on a unique self-testing solution for COVID-19, using Luminostics’ innovative technology. As part of the agreement, Luminostics would contribute its proprietary technology for consumer-diagnostics for COVID-19 testing while Sanofi would bring its clinical research testing experience and capabilities. The goal is to provide a smartphone-based solution that eliminates the current need for healthcare professional administration or laboratory tests, it noted.

According to Sanofi, the diagnostic platform would be composed of the following three key components:

  • An iOS/Android app to instruct a user on how to run the test, capture and process data to display test results, and then to connect users with a telehealth service based on the results.
  • A reusable adapter compatible with most types of smartphones.
  • Consumables for specimen collection, preparation, and processing.

Luminostics notes its core innovation as “a new type of nanoparticle that is very sensitively detectable using a smartphone’s built-in camera and flash in combination with our proprietary hardware and software.”

Rapid innovation is need of the hour

Smartphone majors, chip manufacturers, pharmaceutical companies, app developers, governments, and other stakeholders should get together to accelerate the evolution of personal testing kits. The Sanofi–Luminostics initiative is a good beginning, and there could be enough room to use smartphones for Covid-19 testing far more intuitively and accurately, if more companies start assigning R&D brains and budgets towards the target.

For vast countries such as India, where a large part of the population is located in smaller towns and villages that hardly have such testing centers nearby, a lab-based approach would simply be inadequate. However, the ubiquitous presence of smartphones holds the potential of making instant testing possible for the masses.

It could revolutionize affordable testing for a country like India, which could only complete 6,500 tests by 13 March and was able to complete 579,957 tests by 25 April. With a population of 1.3 billion, that adds up to a mere 0.045%. Also, in the 40 days that India was able to add these 573,347 tests, the number of corona-positive people have gone up to 27,109 and 872 people had lost their lives, , as per data published by Ministry of Health and Family Welfare, Government of India. Moreover, the economy has come to a literal standstill.

The situation could have been different, had a mechanism been in place for using smartphones for Covid-19 testing on a mass scale. Hundreds of million people would have gotten tested in a matter of hours and the results would have been uploaded to a central government repository. Quite probably, we would have taken the number of positive cases within three digits, if not less. Best, there would be no lockdown!

That’s where Aarogya Setu fits in neatly

Aarogya Setu has been a timely development and is comfortably placed to be a pivotal cog in the testing-and-containment wheel.

It is no coincidence that ‘setu’ is a vernacular word for ‘bridge,’ as it attempts to serve as a safety bridge for users against the spread. Once smartphone-based testing kits and apps get into play, Aarogya Setu could extend its functionality by doubling up as a big data and AI tool against Covid-19.

The app could not just recommend an affected user to go into self-quarantine but also send alerts to the concerned health authorities in the area. This could lead to very timely and targeted responses by the healthcare officers as well as the local administration.

The PCR and RT-PCR machines could still serve the purpose of further testing for more precise diagnostics before discharging a patient. However, the heavy lifting could be done by the people themselves, using their smartphones.

The smartphones-based approach would also greatly reduce the exposure risk for medical, healthcare, and police personnel. Already, a number of doctors and healthcare workers risk getting infected by coming into contact with positive but untested cases.

Buzz of the week: Will FB–Jio deal create magic?

Buzz of the week: Will FB–Jio deal create magic?

The recent announcement made by Facebook to invest ₹43,574 crore for a 9.9% stake in Reliance Industries Ltd.’s Jio Platforms has created enormous interest in the Indian market (see details of the FB-Jio in this RIL release).

The coming together of Reliance Jio, with nearly 400 million telecom subscribers; and Facebook, with about 300 million Indian users, is a significant market development by all measures. It has the potential of giving restless nights to their rivals. At the same time, it could raise the interest of Facebook’s rival digital behemoths such as Google in RJio’s rival telcos such as Airtel. Consequently, the attractiveness of India’s telecom sector may be expected to go up in terms of valuation, global partnerships and capital raising.

No wonder, while Reliance Industries’ shares jumped 10% on the deal, Airtel’s shares too rose by a notional 1%. As part of the agreement, WhatsApp is expected to strengthen Jio’s new retail business on the JioMart platform while Jio Platforms will support small businesses on WhatsApp.

Though onlookers see the FB-Jio deal largely disrupting India’s retail sector, it is also expected to revolutionize many future ideas. After all, a key challenge that India has been facing to take its digitization efforts to the next level has been the absence of a cohesive ecosystem, which the partnership could help address.

The path, however, is not without some tough challenges.

Today, the industry offers several fragmented channels to telecom and digital users—from payment services to collaboration tools and entertainment. Both small businesses and consumers have multiple choices to opt from. While this is great for users, not many people like the idea of using multiple mobile apps for different purposes. There was a brief period when, after demonetization, Paytm was emerging as the de facto player, but that is no longer the case. Today, it faces strong market competition from giants such as Amazon and Google, as well as from homegrown players such as PhonePe.

Facebook, thanks to its incredibly popular WhatsApp messaging services, is sitting uniquely in the world’s fastest growing marketplace. And by collaborating with Reliance Jio, country’s largest telecom player, they together have the potential of creating a one-stop digital shop that India has long been waiting for.

It is worth noting that while Reliance Jio already has a license for its JioMoney payments platform, WhatsApp is yet to receive a license for rolling out a payment service for all its users in India (it has got the clearance to do a phased rollout, while the final approval remains subject to meeting compliance all requirements set by the government).

With the FB-Jio deal in place, the duo could leverage each other’s capabilities for mutual benefits and compete with existing payment providers in a major way

Besides retail and payment services, if executed precisely, this alliance could also pave the way for Jio to offer exclusive services such as virtual education, premium mobile conferencing, food delivery, digital entertainment among others instantly using WhatsApp.

It is significant that just two days after the deal, Facebook CEO, Mark Zuckerberg announced new collaboration and conferencing features and capabilities for WhatsApp.

WhatsApp, being the favored mode of communication for a majority of smartphone users in India, indeed has the potential to drive Jio’s ambitions of becoming the largest mobile digital player in the world. More so, with most of the population expected to stay indoors even after the lockdown is gradually phased out, the market will need innovations and digital products that can meet consumer need at their convenience. It is not mere coincidence that the FB-Jio deal has come through when the world is still adjusting to the social distancing conditions triggered by Covid-19.

On a concerning note, this deal also proposes a risk of monopoly, and may invite scrutiny from authorities such as Competition Commission of India.

Covid-19: Reimagining work with a zero-trust lens

Covid-19: Reimagining work with a zero-trust lens

The COVID-19 pandemic has resulted in widespread lockdowns. Commuting to workplaces has been suspended for all but a few essential-service organizations and personnel. To ensure business continuity, many organizations had to rush almost overnight to implement work-from-home (WFH) policies for their entire workforce. Understandably, when viewed from a ‘zero-trust lens,’ few have found themselves fully equipped to handle the surge in WFH scale, which is testing the robustness of the IT security fabric.

The state of running entire operations remotely is unprecedented! IT heads are scrambling with issues such as infrastructure availability and sizing to meet the growing demands. From a security readiness perspective, CISOs are seen doing comprehensive assessments to map the network usage patterns and risk aspects. With more employees working remotely today than ever before, the odds of potential threats have grown manifold. The biggest challenge for CISOs today is to make necessary tools and resources available to their virtual workforce without compromising confidential data.

The practical and effective strategy that works to address this challenge is ‘zero-trust lens’ approach to information security—a contemporary lens that treats everyone who access organizational network as suspicious and distrustful.

The concept of zero trust security framework distinguishes between what’s necessary and what’s not. It stresses that everything cannot be critical and hence need not require full network access. Contrary to the trust-based perimeter defense approach, zero trust defines users and their job requirements. It provides people with adequate permissions to access applications and tools relevant to perform their job virtually, while withholding the rest of the corporate data. For instance, an HR department employee working remotely need not be given access to the sales department database.

In the current setup, it becomes even more important for CISOs to have visibility on what’s happening on the network. Looking at the fact that many employees may be accessing corporate information through personal and unfamiliar devices remotely, CISOs are expected to incorporate strong multi-factor authentication protocols to strengthen the zero-trust security framework. A strong multi-factor authentication protocol ensures controlled access to data repositories and specifies who may access information and under what conditions.

It is equally important for CISOs to educate their users regularly about not clicking insecure links and staying watchful of phishing emails, thereby preventing easy doorways to hackers and cyber crooks.

Even during these difficult times, organizations can operate to their fullest potential, if they enable their people in a right manner, using a ‘zero-trust lens’ framework to secure the borderless networks.

Work-from-home even after Covid-19?

Work-from-home even after Covid-19?

Just when the 21st century had gone past the teens and progressed into its twenties; the Covid-19 monster appeared to halt the era’s leap forward. With so many of us confined to our homes, we have certainly slowed down. Work-from-home after Covid-19 is emerging as a viable model.

The pandemic is unthinkably big, mostly because it has engulfed almost all the countries in a very short span of time and is super contagious, even though the mortality rate is not too high. It has the potential to threaten a significant part of the global population, if not checked in time.

Covid-19 has also delivered a blow that even multiple economic slowdowns and recessions—and two world wars—could not deliver in over a hundred years.

However, even more importantly, the pandemic has singularly exposed the hollowness, triviality, and unsustainability of the dominant socioeconomic models like never before.

It has also highlighted that we haven’t made serious attempts to leverage technology for accelerating the realization of the planet’s greater goals such as the UN Sustainable Development Goals (SDGs).

The sheer fact that a large part of the workforce is successfully working from home and a significant number of meetings and conferences are being replicated online is a testimony to the potential of the technology that we conveniently choose to ignore so far. This clearly shows that a sizable chunk of the travel that we make—as individuals, organizations, or even governments—are, at best, redundant. It also demonstrates that the CIOs, CISOs, and their teams have been able to scale up their organizations to meet work-from-home demands of hundreds or even thousands of workers on the fly.

In undertaking those travels, we are not just increasing our carbon footprints on the planet but are also being counterproductive.

The pandemic is giving reason for us—individuals as well as organizations—to pause and rethink our existing work and workplace models.

It would be worth continuing with the model that has come into being almost overnight, at least in part. A model of mass work-from-home after Covid-19 looks all set to stay.

GlobalLogic earns ‘Great Place to Work’ badge

GlobalLogic earns ‘Great Place to Work’ badge

GlobalLogic, a leader in digital product engineering, has received Great Place to Work Certification by the Great Place To Work Institute, the global authority on building, sustaining and recognizing high-trust, high-performance culture at workplaces. GlobalLogic has been recognized for creating and sustaining an exemplary employee culture, and for creating shared values around performance in their organization. This prestigious recognition is earned based on extensive ratings provided by its employees in anonymous surveys.

“As a services company, our people are the most important element of our business. It gives me immense pleasure to see GlobalLogic recognized by Great Place To Work Institute once again this year,” said Sumit Sood, Managing Director, Asia Pacific (APAC), GlobalLogic. “It speaks of the effort that our teams make every day to make GlobalLogic an amazing workplace for our employees, and a desirable destination for the top talent in the industry.”

“Our Great Place To Work journey began in 2016 and we received Great Place to Work Certification and got featured in Top 50 Great Places to Work in 2017. This consistent recognition is a testament to our company’s steadfast focus on creating an enabling and enriching environment for the employees and keeping it as a top goal amongst other business objectives,” said Neeru Mehta, Vice President, People Development, GlobalLogic. “Our commitment to further strengthening our people’s practices, culture and pride that our GlobalLogic employees carry with themselves, is indeed a reason of our success we hold today.”

With over 16,000 employees, GlobalLogic is one of the global leaders in helping organizations build their next generation digital products and experiences. The company has always strived towards creating a high-performing and collaborative culture, and an environment that provides independence and empowerment to its employees, helping them accomplish greater heights.

Great Place to Work Institute’s methodology is recognized as rigorous and objective and is considered as the ‘Gold Standard’ for defining great workplaces across businesses, academia and government organizations. Every year, more than 10,000 organizations from over 60 countries partner with Great Place to Work® Institute for assessment, for benchmarking and planning actions to strengthen their workplace culture. Great Place to Work uses the results of surveying millions of employees and examining thousands of the best workplaces around the globe. The list of corporations that receive acknowledgments each year is the result of a climate and organizational culture study that measures conduct, behaviours, and working environment.

GlobalLogic is a leader in digital product engineering. It helps its clients design and build innovative products, platforms, and digital experiences for the modern world, by integrating strategic design, complex engineering, and vertical industry expertise. Headquartered in Silicon Valley, GlobalLogic operates design studios and engineering centers around the world, extending its deep expertise to customers in the communications, automotive, healthcare, technology, media and entertainment, manufacturing, and semiconductor industries.

Rural Women from Assam make masks, sanitizers

Rural Women from Assam make masks, sanitizers

Rural Women Technology Park (RWTP) under CSIR-North East Institute of Science and Technology, Jorhat, Supported by SEED Division, Department of Science and Technology (DST), has engaged rural women to prepare various products such as hand sanitizer, homemade mask, and liquid disinfectant to be distributed freely among family members and poor people in the nearby villages to help combat COVID 19 in the area.

“Meeting a challenge such as COVID-19 needs strong community participation and support. Self-help groups and dedicated NGOs are perfect vehicles in the current scenario for awareness creation, introducing relevant solutions, making and distributing the low-tech items such as masks and disinfectants,” said Professor Ashutosh Sharma, Secretary, DST.

Rural women from the region were trained to produce homemade mask from traditional ‘gamocha’ (a traditional Assamese cotton towel) by RWTP, Jorhat. Design of the home made mask has been finalized, around 150 gamochas purchased and two sewing machines arranged (6 homemade masks can be prepared from one gamocha).

It has been proposed that the women be paid at the rate of Rs 15 per mask. Apart from this, 200 liters of liquid disinfectant is being produced. The raw materials required for liquid disinfectant like dettol, ethanol, glycerine, essential oil have been acquired. The disinfectant will also be distributed freely among the family members and poor people in the nearby village.

The women of RWTP were trained before closing down on March 24. The participant women prepared about 50 litres of hand sanitizer, 160 litres of liquid disinfectant which have been distributed among the 60 women participants and their family members. The RWTP also prepared posters and leaflets on ‘COVID19 : Do’s and Don’ts’ in Assamese language for making people aware about the Corona Virus and precautionary measures to be taken during the present situation.

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